Empowering customers in multiple regions of California for nearly a decade and a half, this leading energy-providing utility is on its tips to always be aligned with the customer’s wants and needs, optimize operations, and balance the grid. To enable this, the utility decided to leverage the emergency load reduction program (ELRP) created by the California Public Utilities Commission (CPUC). So, how did they do it?

By partnering with SEW and implementing the #1 digital customer experience (CX) platform, including the Smart Demand Response Management Platform, the utility not only streamlined enrolment and communication but also empowered over 700,000 households, including vulnerable and low-income segments to actively participate in demand response programs. This initiative strengthened grid reliability while fostering customer trust and promoting sustainable energy practices.

As a result, the utility balanced grid demands, improved reliability, and delivered real savings and incentives to customers, setting a new standard for demand response management and digital customer engagement.

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